TSM 96 Hour Weekend-Only Season of Giving Black Friday Sale
Black Friday is often a major focus for brands. In 2019, an idea sparked that I really wanted to execute, and this campaign is the result.
Due to limited resources, a tight schedule, and a small team, we drew inspiration from low-budget, early 90’s car dealership commercials (for essentially no budget!).
I wrote and directed the piece you see here. The entire project was produced, shot, edited, and published by myself, producer Isaiah Casabella, editor Thomas Wehle., and Myth.
Concept & Screenwriting
Direction
Storyboarding
Development & Execution
Social Media
Imagery
